Inspired Consulting
Brand & Marketing
+ Wellbeing
Doing our work well
with purpose
and a little more ease
About KavaCora
Approach
Recent Work
Expertise
- Expansive. Diverse. Mindful.
- Big thinker
- Creative strategist
- Gets the job done
- Approaching challenges and problems in unique and surprising ways
- Leveraging a diverse set of skills and talents to inspire the job to get done
- Practicing presence and mindfulness to encourage a more easeful, yet focused approach to working
- The common denominator? Ali
- Expansive. Diverse. Mindful.
- Big thinker
- Creative strategist
- Gets the job done
- Approaching challenges and problems in unique and surprising ways
- Leveraging a diverse set of skills and talents to inspire the job to get done
- Practicing presence and mindfulness to encourage a more easeful, yet focused approach to working
- The common denominator? Aligning with purpose such as ESG, climate risk, financial wellbeing, retirement, community health, and personal wellbeing
Expertise
Recent Work
Expertise
- Brand/Rebrand: Lead rebranding exercises, positioning refreshes or product branding exercises
- Product + Marketing: Leverage client insights, market research and/or proprietary research to support product development, thought leadership and marketing strategies
- Transformation: Work with leadership to transform culture, work processes or cli
- Brand/Rebrand: Lead rebranding exercises, positioning refreshes or product branding exercises
- Product + Marketing: Leverage client insights, market research and/or proprietary research to support product development, thought leadership and marketing strategies
- Transformation: Work with leadership to transform culture, work processes or client experiences and perceptions
- Wellbeing: Expertise in financial well-being research and activation; trained in personal wellbeing and energy medicine
Recent Work
Recent Work
Recent Work
- Thought-leadership Strategy: Devise a research-driven thought leadership strategy to understand behaviors, beliefs and actions of institutional investors - see EQuilibrium
- Website refresh: Wrangle unfocused web experience and refresh of brand positioning. Activate a path to a more dynamic future-state web experience for a leading Canadian
- Thought-leadership Strategy: Devise a research-driven thought leadership strategy to understand behaviors, beliefs and actions of institutional investors - see EQuilibrium
- Website refresh: Wrangle unfocused web experience and refresh of brand positioning. Activate a path to a more dynamic future-state web experience for a leading Canadian asset manager
- Financial well-being program: Assist in building out the research, metrics, journey mapping and content development for an employee financial wellbeing program for large tech company
- Brand strategy: Lead and collaborate with leading asset manager clients to action brand refresh including positioning, voice and visual, value proposition, and internal alignment
- Strategic refresh: Guide community healthcare foundation to identify and reorient new strategic focus for development and funding
- Wellbeing guidance: Trained in energy medicine traditions. 1:1 sessions with individuals to guide their journey to personal, professional and physical health and vitality
Ingrid Maltrud
- Runs the show at KavaCora
- Welcomes a challenge and meaningful purpose when working with her clients
- Is a keen brand marketer and researcher
- Leads with clarity and works collaboratively
- Has extensive expertise in financial services
- Uses her training in mindfulness and energy medicine to guide her work
The Wellbeing Principle
Ingrid's vision behind KavaCora:
Wellbeing is essential to and inspires Ingrid's work.
She brings together her diverse passions and talents
to inform the why and the how of her portfolio of work:
- Big picture visioning
- Creative problem-solving
- Project leadership
- Change management
- Intuitive coaching
- Healing arts